Chanel Beauty

Lucia Pica


GLOBAL CREATIVE MAKE-UP AND COLOUR DIRECTOR

As CHANEL’s global creative make-up and colour director, Lucia Pica is responsible for the development of CHANEL’s makeup line—creating new collections, product, and campaigns—along with guiding beauty-focused messaging across fashion, runway, and editorial.

Often praised for her innovative use of colour palettes, Pica’s thoroughly modern take on beauty mixes the experimental with natural, fresh-faced looks and impossibly dewy skin.

Since 2016, Pica has unveiled an annual seasonal collection inspired by her travels: her native Naples, the mythic American west coast, and faraway Asia, each documented by a close photographer-collaborator such as Zoe Ghertner, Harley Weir and Angelo Pennetta.

Editorial

“Coco Chanel used to say ‘put your red lipstick on and attack’She loved red because it is the color of life, blood, and passion, and because it summons an emotion in you.”
– Lucia Pica

i-D Magazine / Oh Stop, You're Making Me Blush

Shot by Zoe Ghertner

Self Service 48 / Me

Shot by Zoe Ghertner

Chanel / Dare 2018

Shot by Zoe Ghertner

i-D Japan / Make-up As Uniform

Shot by Oliver Hadlee Pearch

i-D Magazine / Oh Stop, You're Making Me Blush

Shot by Zoe Ghertner

Seasonal Collections by Lucia Pica

2016 to 2019

For each seasonal collection, Lucia Pica draws inspiration from a location in the world: the mood, textures, and unique sensory experience of a specific place in time, all contribute to the development of a color palette and story for each collection’s development and unveiling.

From Naples to Los Angeles, and most recently Asia, Pica has worked with her closest creative collaborators including Harley Weir and Angelo Pennetta to document the inspiration process through their unique lens.

Inspiration Imagery Shot by Harley Weir

Vision d'Asie: l'art du détail
SS19 COLLECTION

On her trip to Asia, Lucia Pica drew inspiration from the radiant and subtle contrasts of the continent. Exploring the metropolises, city streets and urban markets with Pica, Harley Weir documented the expedition as part of the creative process. Captivated by the beauty of everyday details, Pica created an intense range of makeup with green, blue, gold, ivory and fuchsia shades—colors all seen in Weir’s imagery.

NEAOPLIS: NEW CITY
SS18 COLLECTION

For the SS18 Napoli Collection, Lucia Pica returned to her hometown, taking inspiration from different parts of the city’s environment: the colors of buildings, the surrounding sea in the Bay of Naples and even the pastel nets used by the local fishermen. Photographed by Angelo Pennetta, the photographic series accompanying the makeup collection captures the spirit of the city.

“It’s my job to transform all these abstract references into something that can eventually go on a woman’s face and enhance their beauty.”

– Lucia Pica

Inspiration Imagery Shot by Angelo Pennetta

NEAOPLIS: NEW CITY TRAVEL DIARY
SS18 COLLECTION

Lucia Pica shares her inspiration for the SS18 collection in a visual travel diary.

CALIFORNIA: ROAD TRIP
FW17 Collection

Lucia Pica experiences the pacific ocean and California’s rocky coast along America’s iconic Pacific Coast Highway, producing a collection that evokes the soul and spirit of California.

CALIFORNIA: ROAD TRIP
CHANEL TRAVEL DIARY

Lucia Pica shares her inspiration for the FW17 collection in an exclusive interview.