Comme des Garçons Copper Fragrance
A multifaceted, sensorial campaign conceptualised, photographed and directed by Tyler Mitchell for Comme des Garçon’s latest fragrance, ‘Copper’.
Using oxidised textures and abstract limbs, Mitchell creates a visual allegory for black celebration, a common theme running throughout his work.
“I wanted to visually link the idea of copper — a material typically perceived to be cheaper than gold — to the idea of black and brown skin and richness as a way of elevating the two.”
In addition to the hero campaign image, Tyler also delivered secondary images.
Behind The Scenes