Fashion Month Partnerships

Holli Smith


Backstage with Holli Smith

Holli Smith’s extensive runway work over the fashion weeks garners significant editorial attention, resulting in advertising campaigns, special collaborations, and brand alignment.

FASHION MONTH DIGITAL EDITORIAL & BRAND PARTNERSHIPS

Dazed Beauty

“In among the chaos, hairstylist Holli Smith created looks at Helmut Lang, Section8, and Eckhaus Latta. Accompanied by polaroids to take you backstage in the action, find out the inspirations behind each of the show’s looks.”

-Dazed Beauty

Document Journal

“Hair stylist Holli Smith’s looks exude youthful, effortless poise. Culling aesthetic references from the rave scene in the early 2000s as well as the LGBTQ and Weirdo communities to which she’s personally connected, Smith creates beautiful and sophisticated styles grounded her own experience.

For Fall 2019, Smith takes Document backstage to showcase her favorite creations for GmbH, Acne Studios, Kenzo, Eckhaus Latta, Proenza Schouler, and Helmut Lang.”

– Document Journal

MODELS.COM INTERVIEW

In an interview with make-up artist Pep Gay for models.com, Holli Smith looks back on her life and inspiration, discussing her views on gender and sexuality within the fashion industry and how it directly influences her work.

DYSON PARTNERSHIP

In partnership with Dyson Supersonic, Holli Smith takes us behind the scenes of a fast-paced NYFW, showing us some of her creations for the shows.

RECENT RUNWAY HIGHLIGHTS

ECKHAUS LATTA SS20

“I like Wet Brushstrokes hairstyles mixed with Coloured Skulls…Mike and Zoe are always cool about the experimentation of hair.”

-Holli Smith

HELMUT LANG SS20

“I wanted to see the hair frame the face and have the hair move for the show. I created hard middle-parts to have no volume and hug the head tight while the ends were looser. I love a balance of hard and soft life in the hair.”

-Holli Smith

 

SECTION8 SS20

“We took Akeem’s idea of cafeteria lunch lady hair nets and expanded. One of the hairstyles was sort of a triangular section covering the forehead. This was to mimic a bang shape and I really think it kept it looking simple because of this.”

-Holli Smith