PRADA ART BASEL MIAMI BEACH

TYLER MITCHELL


Over the course of two days, Tyler Mitchell was commissioned to collaborate on a digital-first project for the brand’s Art Basel Prada Mode pop-up club, curated by American contemporary artist Theater Gates at the Freehand Hotel.

Tyler’s reportage and portrait images were posted to Prada’s Instagram main feed and stories as well as the Pradasphere section of their website, in addition to reaching Tyler’s highly engaged followers on his own Instagram feed. 

Reaching 40M+ consumers across Prada, Tyler Mitchell, and other influencer channels, including Tessa Thompson, Emma Roberts, Chloe Sevigny, Derek Blasberg, Naomi Campbell, and others.